DIGITAL SERVICES
Firstline Digital consists of tinkerers and explorers – the types who aren’t afraid to try something new. We’re a team of writers, producers, designers and marketers –
a group of storytellers – who leverage their experienced skills against the ever-evolving digital and social landscape. Chances are you’ve already read our copy, watched our videos or “Liked” one of our campaigns – so we feel it’s time we get to know each other better.
CONTENT CAPSULE
Firstline’s Content Capsule solution offers a new innovative way to package your campaign or brand content into a highly engaging custom web experience that is portable, sharable and measurable. The capsule acts as a hub for content and information. It can feature video, infographics, forms, and various call to actions all which can be updated over time.
Content Capsules can be embedded on partner sites, news sites, advocacy sites, within blog posts, on Facebook pages, and serve as an expandable banner ad. Real time reporting allows to track engagement in each location the capsule has been embedded.
FACEBOOK LIVE
Facebook Live events are an incredible tactic for developing highly produced shows and hyper targeting your audiences via digital and social communications. Firstline is able to execute multiple talent, FBL events. We’re also able to source moderators.
Our team has experience producing Global Facebook Live events, helping to live stream from any location and orchestrate show flow and production to the highest standards. Firstline can help clients prepare FBL event flows, timelines, and the logistics of ‘live comments’ & the ‘Q&A session’ to walk through legal review – for both Rx branded and unbranded campaigns.
LINKEDIN LIVE EVENTS
Similar to Facebook live, we have the capabilities to produce high quality live video streaming which allows broadcasters to share videos with their network in real time. You can watch live videos from your homepage feed or on certain LinkedIn pages.
WEBCASTS
Live online events are an effective way to simultaneously create excitement and content. Firstline provides white-glove webcast services to ensure your live event is professionally captured, broadcast and presented in a user-friendly, feature-rich player.
MNR
We enable embedded video and graphics over our system to more than 10,000 journalists. This covers print, TV, Radio, and online journalists across a spectrum of other platforms nationally.
This is a client-branded platform that aggregates video, text, images, links, documents and social media functionality into an interactive HTML platform that helps professional communicators tell their story to consumers, media or both in a self-contained custom microsite. Firstline typically combines the Digital News Room with an MNR as the DNR can stay active throughout the life of the campaign and be updated as needed.
DIGITAL NEWS ROOM
Firstline has worked with clients to elevate a static infographic by incorporating video animation and using the artwork either that we created for a static infographic or we can produce a video from a static infographic that clients have developed.
ANIMATED INFOGRAPHICS
Firstline will place and amplify your content on an estimated 60 television network news affiliate websites. Your video or Content Capsule will run for 30 days on these sites and will garner an estimated 40,000,000 unique monthly visitors over the course of a 30-day period.
ONLINE DISTRIBUTION
Firstline helps clients execute Content Marketing initiatives based on our understanding of your message and desired outcome. We use our leading platform to drive traffic to your Content Capsule/microsite where the content is in context and the message resonates with the audience. Strategic, programmatic, performance-based content adds a level of predictability and complements Earned Media as part of the seeding process.
CONTENT ENGAGEMENT
(Guaranteed Views)
Your website is your company’s public face to your clients, and for that matter, the rest of the world. ​
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As corporate collateral moves to the web, it can feel like mission impossible to develop a website that is all things to all people.
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Firstline Creative’s web development team offers the full gamut of website design and development services. From initial site conceptualization, to wireframe development and content creation, our team will work as your partner to update your existing website or build you a new one from the ground up.