Firstline Creative and Media is a full-service broadcast media relations & production company with the resources and knowledge to meet all of our clients communication needs. Firstline Creative and Media is a full-service broadcast media relations & production company with the resources and knowledge to meet all of our clients communication needs.
Our team works with you on the research and development of your story, spokesperson preparation, defining objectives, message point development, target market identification, pitching, securing, booking and tracking/media monitoring. This immensely popular product is an efficient and cost-effective way to share your news “on the air.” Virtual options available.
A standard satelite media tour (SMT) would consist of a series of back to back 3-6 minute media interviews completed by 1 or 2 talent from a studio or remote location. The talent would look into cameras and their visual would be transmitted via satellite to stations across the country. This is how it can appear on TV – you’ve all seen them!
Earned + Paid
If you would like an extra boost in your numbers then an Earned + Paid SMT is a good option for you. We will book as many earned top tier stations as possible and layer in
paid placements to enhance your overall reach.
Consider us your fast turn emergency hotline. If you need to get the word out fast, our experienced team is ready for the job. From natural disasters to product recalls we have covered a wide variety of topics in very short windows of time.
Our team has successfully delivered C-Suite media tours focusing efforts on the right outlets to make your client shine while delivering their important business critical messaging.
All you need is a land line and you’re on the air! A radio media tour (RMT), is pretty much like the SMT, except without the lights, camera, wardrobe and make-up. Our RMTs can be conducted over the phone from virtually any location, and your talent can even work from the comfort of his or her home. Bunny slippers are optional.
A Firstline Media internet media tour (IMT) capitalizes on the growing influence of the web as a primary source for news, information and entertainment. The IMT features high-resolution video and audio to reach consumers at home, at work and on their mobile devices.
SATELITE-LESS MEDIA TOURS
In the ever-changing media environment Firstline pioneered the Satless media tour in 2016. We utilize streaming technology to connect outlets directly to your talent via the outlets preferred channel. We eliminated the satellite truck and can still connect via satellite or point-to-point with outlets.